Explore our student businesses

Housed in the 10,000 square-foot Bedell Entrepreneurial Learning Laboratory (BELL), the Startup Incubator is an on-campus business incubator for UI student entrepreneurs pursuing the creation of a startup. Members of the Startup Incubator have access to many resources, including office space, access to funding opportunities, and one-on-one mentoring from successful business professionals. Below is a list of student businesses currently participating in the program.

Robert Gerritsen

Motion Informatics is an app that uses a cellphone to record an individual completing three tasks to diagnose them with Parkinson's.

Thuy Nguyen - Doctorate Candidate

Optic Origin is an intelligent web-based vision correction platform that matches glasses to underserved communities. The company's mission is to accelerate and expand vision-care opportunities to everyone and everywhere.

Ryan Gudenkauf

PTXtension is a mobile app aimed at improving patient accountability and boosting the success and cost effectiveness of physical therapy.

Kristoffer Poole

An app that allows money to be transferred from a bank account to a homeless person.

Craig Bantz

The business model of Robinhood LLC is largely centered around “retail arbitrage”, or the buying of goods and/or services at a discount from online and offline retailers and reselling online for a profit.

Craig Bantz

The business model of Robinhood LLC is largely centered around "retail arbitrage", or the buying of goods and/or services at a discount. The products are purchased from online and office retailers and resold online for a profit. 

Nicole Relias

Underdog Products is the originator of Skunk Aid, an all-in-one de-skunking kit that provides pet owners with everything needed to remove skunk oil from their dog.

Tatum Johnson

StuTote gives college students quick, convenient access to reusable shopping totes to reduce plastic waste in residence halls.

Sammy Sommerfeld, Jack McFarland

The City: Off Campus is a sports podcast, which focuses on discussing and debating Iowa Hawkeye athletics and Chicago professional sports teams topics. This podcast also features exclusive interviews with guests who are sports business and sports media professionals, current and former college and professional athletes, as well as up-and-coming journalists.

Sabrina Shaw

Urban Wave Embroidery is a company that provides custom embroidery to the Iowa City area on a variety of mediums (sweatshirts, T-shirts, towels, etc...).